JOURNAL OF STRATEGIC INNOVATION AND SUSTAINABILITY
Where Innovation Does a World of Good: Entrepreneurial Orientation and
Innovative Outcomes in Nonprofit Organizations
Author(s): Amy V. Beekman, Susan Steiner, Michael E. Wasserman
Citation: Amy V. Beekman, Susan Steiner, Michael E. Wasserman, (2012) "Where Innovation Does a World of Good: Entrepreneurial Orientation and Innovative Outcomes in Nonprofit Organizations," Journal of Strategic Innovation and Sustainability, Vol. 8, Iss. 2, p. 22 - 36
Article Type: Research paper
Publisher: North American Business Press
Nonprofit organizations face uncertain economic times, yet societal demands on them continue to grow.
Innovation has been identified as an important capability for long-term success. However, nonprofit
innovation has not been widely studied. To better understand how nonprofit organizations can become
more innovative, this article integrates theories from the fields of entrepreneurship, nonprofit
management, and strategic management. We apply a well-established construct, entrepreneurial
orientation, and explore the entrepreneurial alignment among three critical actors -- the executive
director, board of directors, and key staff members -- to develop a model and propositions. Future
research directions and implications for practitioners are discussed.