JOURNAL OF MANAGEMENT POLICY AND PRACTICE
Global Regime on Tobacco Control?: The Role of Transnational Advocacy
Author(s): Amit Mukherjee
Citation: Amit Mukherjee, (2017)"Global Regime on Tobacco Control?: The Role of Transnational Advocacy Networks," Journal of Management Policy and Practice, Vol. 18, Iss. 2, pp. 38-46
Article Type: Research paper
Publisher: North American Business Press
Framework Convention on Tobacco Control (FCTC) has 180 parties representing 89% of the world population. Tobacco industry fought hard in opposition to the treaty, preferring instead industry selfregulation
under free trade ethos. After establishing the FCTC regime, now there is a thrust to implement its provisions, monitor implementation and stigmatize non-implementation. If the tobacco industry is losing its battle to prevent FCTC from being such a threat, who is winning and how? Transnational Advocacy Networks efforts is winning by being able to convince the regime-makers as to the importance of the FCTC by successfully circulating, its knowledge, expertise and ideas.